Arete Launches New Ecommerce Website

A top-to-bottom redesign, plus a complete re-architecture and rebuild of the underlying technology.

FOR IMMEDIATE RELEASE

January 2026

Today, Arete announced the launch of its new ecommerce website, a forward-thinking platform emphasizing the customer experience (CX) and re-orientation of the foundation for the company’s growth goals.

The new store builds on Arete’s reputation as a trusted leader in the cannabis and hemp industry, while introducing a platform completely re-imagined from the ground up. More than a redesign, it represents a new way of approaching the business — one that blends the company’s established values with a modern, customer-first experience.

This transformation includes five key aspects:

1. A new domain name: https://Arete.shop
2. A new customer-centric design and codebase that elevates the frontend user interface (UI) and user experience (UX)
3. A new database and backend application that delivers precision, performance, and flexibility into the future
4. A revamped and rebuilt customer loyalty and rewards program
5. Coming soon! The addition of a new service called Arete Express
6. Numerous minor enhancements and requested features

"Our previous store launched in 2019 and served us well. But as we looked ahead, it became clear that the future of Arete required more than that platform could offer. Our customers expected more, and we were determined to exceed those expectations,” said TJ Campanella, Chief Technology Officer (CTO) at Arete. "This ground-up rebuild was driven by their feedback, requests, praise, and yes, sometimes complaints. The product has been worth all the sweat and tears we've invested: an upgraded architecture and technology backbone, faster performance, new features, and most importantly, a much better customer experience. We’re excited for our customers and for the future.”

"Our previous store launched in 2019 and served us well. But as we looked ahead, it became clear that the future of Arete required more than that platform could offer. Our customers expected more, and we were determined to exceed those expectations... We’re excited for our customers and for the future.”

Ultimately, the creation and launch of the new Arete.shop is about commitment. Commitment to our customers and their experience. It's about the continued commitment to quality and leadership within the industry. Finally, it's about the commitment to Team Arete, and building a company and business model that's positioned to thrive now and into the future.

For Arete, this platform is more than a website or an ecommerce store, it’s a statement of where we are headed together.

About Arete

Arete is dedicated to promoting wellness through a robust selection of pure, “no junk,” American-grown hemp products. This family-owned and operated company offers premium products that are 100% Farm Bill Compliant and fully traceable from seed to shelf. Arete’s commitment to integrity, quality, and customer care shines through in every product sold and every order shipped. With a strong focus on customer satisfaction and giving back, Arete supports charitable causes like Operation Underground Railroad and St. Jude Children’s Hospital, helping to make a positive impact on lives through both their products and philanthropic efforts.

Essential Links

Arete - https://Arete.shop/about-us

Arete online store - https://Arete.shop/l/national/products

Media Contact

Email - support@arete.shop